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ASP 77: Matthew Turner on How to Run a Free Paperback Campaign

“For it is in giving that we receive.” – St. Francis of Assisi Steve interviews Matthew Turner, an author and storyteller who works with entrepreneurs, founders and creative thinkers build thriving businesses that light a fire within them. After interviewing 163 authority figures, Matthew’s unearthed how successful people overcome failure and adversity, not only ensuring […]

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ASP 76: How to Use Facebook Groups to Build Raving Fans and Readers

“Since you cannot do good to all, you are to pay special attention to those who, by the accidents of time, or place, or circumstances, are brought into closer connection with you.”  – St. Augustine Learn how to start and grow an engaged Facebook group with Steve and Barrie as they discuss the different ways […]

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ASP 75: A Beginner’s Guide to Co-Authoring a Book

“I don’t know about you, but I’m wired for networking and co-laboring. I love team-work and prefer joint projects over flying solo.” – Frank Viola Steve and Barrie talk about co-authoring and how it works. Most authors spend a lot of time writing by themselves. Co-authoring is a great way to share the workload and […]

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ASP 74: Does Size Matter? How to Find the Right Length for Your Book

“Good things come in small packages.”  – Proverbs In this episode, Steve and Barrie answer a popular question among self-published authors: What the “right” book length? Steve reveals his word count sweet spot and how tracking book sales helps him determine what book length to aim for. What You’ll Learn in this Episode: How to […]

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ASP 73: How to Create Profitable BookBub Ads

“When it comes to promoting your book, BookBub.com is the Holy Grail.” – Steve Scott Steve and Barrie talk about BookBub, the massive platform that self-published authors can use to promote books. Steve shares his passion for BookBub and how he uses the platform to sell more books, get more exposure and increase his affiliate […]

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ASP 71: Should You Be a Controversial Author?

“I am not afraid that the book will be controversial, I’m afraid it will not be controversial.” – Flannery O’Connor It’s important for authors to take a strong stance to build a strong and loyal audience. But topics like politics and religion elicit very strong reactions from people. Barrie and Steve talk about being a […]

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ASP 70: Jesse Lakes on Creating Dynamic Book Links with Geniuslink

What gets measured, gets managed. – Peter Drucker Steve and Barrie talk with Jesse Lakes from GeniusLinks and discuss how the tool can help authors determine what works for book-based businesses and sell more books. Questions Answered in this Episode: What is Genius Links and how can it help authors sell more books? What is […]

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