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ASP 66: Lessons Learned from Launch of Declutter Your Mind

“Most of us wouldn’t cook an entree for the first time without following a recipe, and having a marketing plan for your book can make the difference between success and falling flat.” – Paula Krapf Steve and Barrie share the lessons they learned launching the third book in their Declutter Series, Declutter Your Mind. The […]

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ASP 65: How to Use a Podcast Tour to Promote Your Book

“All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.” – Tom Peters of Fast Company In this episode Steve and Barrie discuss podcast tours and how […]

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71 Insanely Useful Book Marketing Ideas For Self-Publishers

Boom! Your book is finally written, and it’s freakin’ amazing (if you say so yourself). You’ve sent it off to the editor for a spit and shine. You’ve created a kick ass cover that looks, well, bestseller-worthy. You’ve uploaded that sucker to Amazon, and you’re just waiting for the dollars to start rolling in and […]

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