ASP 29: How to Be a Successful Book Hooker

Quote of the day:

“To think creatively, we must be able to look afresh at what we normally take for granted.”

– George Kneller

In Steve’s interview with Derek Doepker, Derek touched upon creating book hooks, and how it has been critical to his success. Today, Steve talks about the subject in more detail.

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ASP 22: WordPress 101 for Authors (and Plugins We Love)

Quote of the Day:

“WordPress is a part of who I am. Like eating, breathing, and music, I can’t not work on WordPress.”

– Matthew Mullenweg

One of the biggest platform tools for building a website is WordPress.

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ASP 021: How Authority Hacker Generates $2,500 Monthly with ONE Blog Post

Quote of the Day:

“Very narrow areas of expertise can be very productive. Develop your own profile. Develop your own niche.”

– Leigh Steinberg

Today’s episode is a special one, as we have Gael Breton from Authority Hacker as our guest speaker.

Authority Hacker is Steve’s favorite resource on building an authority site. It is full of actionable advice, and Steve often gets lost on the site, losing hours without even realizing it. Gael, in turn, recommends Robert Cialdini’s Influence. He tries to emulate Cialdini’s approach to marketing, breaking down processes, etc.

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