How To Write An Unforgettable Book Title That Screams “Buy Me!”


The old adage is to never judge a book by its cover.

If you’re an author, there couldn’t be a more useless piece of advice.

Not only do readers judge a book by its cover, but they pay particular attention to the title. Your book title can make or break the success of your book.

According to research  conducted by author, blogger, and speaker Michael Hyatt, consumers check out a book in the following order:

Title
Cover
Back Cover
Flaps
Table of Contents
First few paragraphs of the book’s content
Price

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This means the title is your first impression with potential readers, and it’s your first opportunity to make a mark.

A great title will catch a reader’s attention and draw them in. This makes it your most important marketing tool.

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