Book Marketing Archives

16 Best Self-Publishing Companies For Your Writing Business [Updated 2023]

December 3, 2022November 1, 2022 by Ron Clendenin

You’ve spent weeks writing, rewriting, and polishing your manuscript.

Now, you have it in book form — thoroughly edited, artfully formatted, and wrapped in a gorgeous cover.

Because you’ve chosen to self-publish.

And while thousands of self-published authors sell 300 or fewer copies of their books, you know hundreds sell them in the thousands, because they’ve learned how to market them.

You intend to be one of those authors, and you’re doing your homework.

Because we’re all about successful self-publishing, we’ve created this detailed list of the 19 best self-publishing companies. Read on to learn what you need to know — including why you should self-publish in the first place.

Going Incognito: How to Choose A Pen Name

November 25, 2022October 31, 2022 by Barrie Davenport

Every time you publish a book, you’re putting your name out into the world.

People will look for you on Amazon and other bookselling sites, they’ll look on social media sites, and they’ll look for an author website.

Being a well-known writer and having your name instantly recognized might be the ideal for most self-published authors.

But, do you really want all that attention focused on your true identity?

What if you’re a member of the PTA at your child’s school, yet you want to write a bodice-ripper?

What if you are known for writing business books, but you want to write in an entirely different genre?

Or maybe your name is Ishcabbible Humperdink, and it just doesn’t seem to fit with the romance novels you want to write.

Using your own name in any of the above instances could cause problems, either for promoting the book you wish to write, your day job, or even the safety of you and your family.

What’s a writer to do? Choosing to write under a pen name (a.k.a. writing under a pseudonym, a.k.a. nom de plume) is an option writers use for many reasons.

How To Create A Back Cover Blurb That Sells Your Book

January 12, 2022June 4, 2021 by Barrie Davenport

Walk into any bookstore, and you’ll see thousands upon thousands of book spines staring at you.

For the average person who is “looking for a good read,” that means they’ll be scanning titles to see which ones appeal to them (usually with their head cocked to the left, to read those titles).

When they come across one that sounds interesting, they’ll pull it off the shelf and examine the cover.

How To Find A Book Using A Plot Or Vague Description

January 14, 2022February 18, 2021 by Sarah Lentz

You scrape your memory for something you can use in your search for a forgotten book title.

But what are the best details to use if all you’ve got is a vague description?

Fortunately for you, forgetting book titles is such a normal human thing that we’ve devised a number of clever ways to get around that.

It might seem unlikely to find a book title by plot or description, but it can be done.

The first step is to take an inventory of what you do remember.

Book Marketing 101: 37 Ways to Launch and Promote A Book

April 9, 2021November 7, 2018 by Barrie Davenport

Book marketing is a phrase that’s sure to get an author’s attention, mostly because the avalanche of conflicting information about book promotion makes it hard to know just how to market your book.

What will the most successful authors be doing to market their books in 2021?

Ultimately, you want to be one of those authors who know how to increase book sales through focused and consistent action. You want clear, reliable advice on how to advertise your book so you earn far more than you spend.

Why And How To Create A Facebook Group As A Self-Published Author

January 12, 2023April 9, 2018 by Barrie Davenport

“Sure, I know the author of that book. We’re in a group together on Facebook.”

Be honest. How many of you would love to say that about your favorite author?

As a self-published author, chances are good there is someone out there (or a bunch of someones) who would love to say that about you, too.

You may be asking, “Who has time for that?” The answer is simple: self-publishing authors who are building a platform, increasing their following, and growing their income.

Learn The Proven Template For A Book Launch Press Release

January 12, 2023February 21, 2018 by Barrie Davenport

After months (possibly years) of writing, your book is finished.

You’ve spared no expense. You used the best writing software to write it.

You found and hired the perfect editor to polish your prose.

You teased your email list and social media followers with the title and asked for their help in picking an enticing sub-title.