ASP 71: Should You Be a Controversial Author?

“I am not afraid that the book will be controversial, I’m afraid it will not be controversial.” – Flannery O’Connor It’s important for authors to take a strong stance to build a strong and loyal audience. But topics like politics and religion elicit very strong reactions from people. Barrie and Steve talk about being a … Read more

ASP 69: How to Get Quality Reviews

Here's why reviews matter and how to make it easier for your readers to leave reviews.

If you like a book you read, tell someone. If you hate it, tell em harder. – J.D. Mader Reviews are essential to the success of your book. It is the first thing readers look at after the title, description, and book cover. In this episode, Steve and Barrie discuss the ways authors can get … Read more

ASP 44: How to Increase Engagement with Readers

“People don’t care how much you know until they know how much you care.”

― Theodore Roosevelt

Steve will be hosting a FREE but robust Authority Pub Webinar on May 3rd. If you’re confused on how to identify a book topic and make sure it will sell, you want to identify this webinar!

What does engagement mean?

The word engagement has become a sort of buzz word in the social media world–we hear it all the time.

Engagement is anything that your audiences do to interact with your brand online, whether it be through comments, shares, likes, checking in at your location, etc. This is how your fans engage with you.

Read moreASP 44: How to Increase Engagement with Readers